Yokohama Handmade Marché Complete Guide
Summary of dates, venues, access, tickets, and how to open a stall

Hello!kanahina Hello!😊

Held multiple times a year in the port city of YokohamaYokohama Handmade Marché。
In this article,Dates, Venue, Access, Tickets, Crowd Control, How to Open a StallThis article is intended to help first-time visitors/first-time stall holders avoid confusion.
If you just want to know the outline and main points first! If you want to know more about the event, please refer to the next "✅ Conclusion" below.

We have checked the official website and the Internet as much as we can, but the information may be out of date or incorrect, so please check the official website, etc. for the latest information.💕

✅ Conclusion (just here first)

Characteristics of the Yokohama event
Many genres such as accessories, sundries, ceramics, leather, art, food, and hands-on classes will be gathered in one vast indoor venue at Pacifico Yokohama. Even if it rains, you can enjoy "seeing, buying, and experiencing" at the same time, with many photo-worthy spots.

Approximate timing of the event
The festival is usually held from spring to early summer and from fall to winter, and is usually held for two days on Saturdays and Sundays. Tickets are usually sold in advance or on the day of the event.

Tickets
Advance/ Day-of-performance tickets (see official announcement for details as classifications and prices vary depending on the event)

Access
Within walking distance from Minatomirai Station and Sakuragi-cho Station. The attraction is that there are many commercial facilities and tourist attractions nearby, making it easy to plan a full day.

How to open a stall
Handmade goods sales = First-come-first-served → Payment is required. Food/Workshop = Judging system.
Booths are 1.8m wide standard. Tables, chairs, power supply, and lighting are optional for a fee.

Main genres
Accessory, cloth accessories, leather, woodwork, ceramics, glass, illustration, art, food, hands-on classes

Crowd control
The morning of the first day tends to be crowded, so if you are looking for something special, visit first thing in the morning, and if you are looking to make a round, visit in the afternoon.
It is best to make reservations for workshops as soon as you arrive, so that you can enjoy the tour smoothly.

📖 What is Yokohama Handmade Marché?

History ("Origin" of Yokohama)

What is Yokohama Handmade Marche?The origin of the series born in YokohamaSince then, it has been held regularly in spring, early summer, fall, and winter. Since then, it has been held regularly mainly in spring, early summer, fall, and winter, expanding in scale and genre with each successive event.
CurrentlyNationwide Flagship EventThe event is positioned as a

"Face to face shopping and consultation."This is a large-scale manufacturing festival where creators from all over Japan gather at Pacifico Yokohama with the concept of "meeting face-to-face, buying, and consulting with each other.
In addition to accessories and sundries,ceramics, glass, woodwork, leather, textiles, artYou can enjoy a "treasure hunt" experience, discovering something new every time you walk through the venue.
The large indoor hall is not easily affected by weather, and the many photo-worthy displays and booths are a unique attraction of Yokohama.

The venue is also home toHands-on classes (workshops)and refreshment booths are scattered throughout the venue, providing a fun route for parents, children, and friends to enjoy the whole day.
Even first-time visitors can enjoy a well-balanced experience of "seeing, buying, and making" through the flow of entrance, product sales, hands-on experience, food, and reentry.
Another high point is that it is easy to plan a one-day "event + city walk" in combination with sightseeing spots in the Minatomirai and Sakuragicho areas.

✨ Features of the Yokohama Handmade Marché

Yokohama's Unique Strengths

• Large indoor venue x Comfortable even in the rainA large indoor venue: An environment where you can concentrate on your display and photographic presentation, regardless of the weather.
• Easy accessibilityAccessibility: Walking distance from Minatomirai Station and Sakuragicho Station. A lead-in line that is easy to get lost in, even on expeditions.
• Many genres in one place.Accessory, fabric, leather, woodwork, ceramics, glass, art, food, and workshops are all covered.
• Circulation design and experiential natureThe design of the shop is designed to facilitate the flow of visitors' experience by providing them with a variety of experiences, such as: selling goods, experiencing things, eating food, and re-traveling, resulting in a high level of satisfaction during their stay.
• Can be enjoyed in combination with sightseeingYokohama Chinatown, Yamashita Park, Red Brick Warehouse, and other nearby spots are abundant.

Visitor trends and tips for time of day

Visitor demographics：
A wide range of visitors including parents and children, couples, friends, and tourists. Demand for gifts is also high.

Time of day：
Crowded on the morning of the first day, with a tendency for visitors to circulate in the afternoon and evening.Additional production and restocking on the second dayare also lined up on the second day.

Advantages of opening a booth by a handmade artist (only at Yokohama venue)

• Meet a wide range of visitors：
  Directly listen to reviews and requests from couples, parents and children, handmade connoisseurs, and even tourists, which will directly lead to product improvements and new product planning.
• Easy to convey the brand's "world view：
  Indoor lighting and height effect are effective, making it easy for SNS photos to be spread. Business cards and QR cards are available for follow-up.
• Capture orders and semi-orders：
  Aim for higher unit price with face-to-face proposals such as size adjustment, personalization, color change, etc.
• Easily convert customers into repeat customers.：
  A high percentage of visitors are from the Tokyo metropolitan area, which makes it easy to create a continuous flow of visitors to the next event, EC, or consignment shop.
• Reliability of management system：
  A guide for opening a stall, equipment options, power supply, etc. are provided, making it easy for first-time vendors to take on the challenge of opening a stall.

One point for first-time visitors and stall openers

Visiting：
Focus on what you want to see first thing in the morning, and compare/photograph first thing in the afternoon. Workshops are held in the afternoon.Book ahead→go aroundis comfortable.

open a store：
Prices include "1,000/2,000/3,000 yen" and other staircase designs + set discounts,Cash + cashlessCash + Cashless,Materials and care POPto encourage the purchase of products.

Hints for Yokohama's unique selling points and themes

Color & Motif：
Marine/blue/silver, waves, anchors, yachts, night views, and other port town motifs.

Material Suggestion：
Glass, shell, brass, stainless steel (allergy-friendly), hand-dyed textiles.

Gift Appeal：
Adjustment, personalization, pair discount, and limited colors (Minato Mirai only).

Examples of other themes and sales

Accessories：
Metal fittings can be exchanged, metal allergies can be handled, "wear it today and go home" proposals

small cloth goods：
Functional appeals such as water repellency, partitions, inside pockets, etc.

Ceramic and glass：
Microwavable/dishwashable, pair-splitting, gift-wrapping

Leather/Woodworking：
Care Guide / Aging Sample

Art：
Difference between original/print and framed set. The Yokohama-like marine blue/silver color scheme and limited edition designs with port city motifs are also easy themes to stick.

A device that encourages visitors to turn around and make purchases on the day of the event.

POP that can be conveyed in 3 seconds：
Only the main points of price, material, care, and size are shown at the top, and details are supplemented with artwork cards.

Easy-to-try price range：
Shorten the time for accounting by using a "staircase with a good price range" such as 1,000 yen, 2,000 yen, or 3,000 yen + set discount.

Leading line for trying on and feeling the garments：
Mirrors, trays, alcohol wipes, and gloves are placed to encourage the "touch→want" flow.

Bridge to SNS and EC：
Print store QR on the base and paper bag. Clearly state how to contact for resale and orders.

Yokohama isBoth acquiring new fans and receiving ordersand orders.
Prepare a display that communicates your worldview and a lead-in line (QR, e-commerce, next announcement) that will lead to a return visit.

🗓️ Date, Venue, Tickets

Latest date, ticket category, and admissionare on the official page. Advance tickets are subject to sell out, so early arrangement is recommended if your schedule is available.
The venue isPacifico Yokohama (Exhibition Hall)The venue is a large hall. Due to the spacious venue, comfortable walking shoes, an eco-bag, and a mobile battery are recommended.

📍 Access (approximate)

Minato Mirai" station on the Minato Mirai LineMinatomirai Station on the Minatomirai Line,JR and Municipal Subway Sakuragicho StationJR and municipal subway "Sakuragicho" station.
Nearby are many tourist attractions such as Landmark Tower, Queen's, Red Brick Warehouse, and Yamashita Park.
If using a car, be careful of congestion at nearby parking lots. Public transportation is the safest option.

🛍️ For those who are considering opening a store (Points of interest in Yokohama)

Recruitment～Finalization：
First-come-first-served for goods sales → confirmed upon confirmation of payment; food/experience is by judging.

Booth Specifications：
1.8m width standard (configuration varies depending on the times, so please check the application guidelines).

Fixtures and power supply：
Tables, chairs, power supply, and lighting are optional for a fee.

Preparation Tips：
Price list should include tax and be easy to understand, and prepare QR/card or other cashless.

Measures to prevent congestion：
Popular booths are concentrated on the morning of the first day. Increase visibility by using a clear line of sight, height, and lighting.

⚠️ Points to note for stalls and visitors (simple check)

• Rights & Display：
  Sell only original works. Pay attention to copyrights and trademarks / Foods must be labeled according to laws and regulations & allergy labeling.
• Settlement：
  Cash + cashless (QR/card). Prepare receipts, change, and spare batteries.
• Fixtures & Safety：
  Height direction and lighting for increased visibility; countermeasures against tipping over, breakage, and theft; and design of flow lines to secure aisles.
• Communication：
  After-sales service is designed with material and care instruction cards and SNS/EC QR information.

👀 Congestion control & circulation plan

priority on what you want to seeIf you want to take photos, we recommend afternoon.
Workshops areBook first → Shop → Attendin this order is comfortable.
If it is a 2-day event,Figure out the "winners" on the first day → buy the main prize on the second day.is the best way to avoid making a mistake.

View the latest information Go to Yokohama Handmade Marché Official

❓FAQ (Yokohama version)

🎯 Summary

A large indoor venue in the port city of Yokohama, comfortable even in the rain.
You can concentrate on creating photo-worthy displays and worldviews without worrying about the weather.

■ Secure advance tickets early for peace of mind / Be careful of congestion on the day of the event.
If you read the visitor trends (morning of the first day = crowded, afternoon = easy circulation), it will be easier to have the experience you are looking for.

Stalls are first-come-first-served + deposit / Food and experiences are judged and the rules are clear.
The process from application to confirmation to the day of the event is well organized, making it easy for first-time vendors to find their way around.

It is also easy to make a "one-day plan" that combines sightseeing with the event.
The Minatomirai and Sakuragicho areas are well suited to attracting visitors, and there is an environment conducive to "chance encounters" and revisits/reunions.

From the perspective of a stall operator, Yokohama is alsoAcquisition of new fans, semi-custom orders, SNS diffusionand social networking sites.
Face-to-face service is the best way to offer "chains of the right length," "suggestions for different colors," "personalization," "size adjustment," and more,Increase in unit price and lead to repeat business.and repeat customers at the same time.
Follow-up after the visit is ensured by enclosing QR and store card on the base paper or paper bag.

• If you want to start preparing to open a store immediately (7 steps)
  (1) Check for advance notice of the start of recruitment / set alerts
  2) Take 3 sets of photos of your work (front, worn/used, group)
  3) Design a price range of "1,000/2,000/3,000 yen" staircase + set discount
  4）Payment by cash + QR/card (spare battery required)
  5) Create POP template (material, care, size, tax included)
  6) Review inventory plan and fixtures (height, lighting, mirrors, trays)
  7）Confirm carry-in plan (cart/vehicle carry-in availability, courier service) in the store opening guide
• Tips to boost sales：
  Personalization/engraving, pair discounts, limited colors (Yokohama motif), "wear it today and go home" adjustments, resale information (next time/EC).
• Memo for visitors：
  Visit first thing in the morning if you are looking for something special, visit in the afternoon if you are looking to photograph and compare. Workshops will be held in the afternoon.Book ahead→go aroundis comfortable.

Check the event information and application guidelines Yokohama Handmade Marché official page